There is a false assumption that organic clothing is not at all trendy. There is a bizarre tendency to associate the Hippie look of the 70s with organic fabric. Natural, non-synthetic fibers, this is the content of organic clothing mainly, and organic agriculture depends on the campaigns of environmental movements organized for the purpose of increasing consumers’ awareness. The fibers used in the manufacturing of organic clothing are produced from plants in organic crops without the use of fertilizers, pesticides, radiation or genetic modifications. The United States Department of Agriculture labels a product as organic.
People who have developed a higher environmental awareness know how important sustainable organic clothing really is. Cotton, silk, hemp or wool can all be organic, and the fibers extracted by ecological processes don’t get dyed or treated with other chemical substances. Whether you show health concerns, animal rights sympathy or environmental preoccupation, wearing organic clothing represents an elegant and positive way of protecting nature. Although the health benefits are not direct for organic clothing, sales have increased together with people’s interest in the destiny of the planet.
Body detoxification is sometimes related to the use of organic clothing, but the arguments are not that solid in this direction. Nevertheless, scientific studies have not yet shown any relationship between health and organic clothing. What we gain by encouraging the production of organic clothing is a purer air and a cleaner water and soil. There is one major concern with organic clothing: price. Can we actually afford such apparel items? 100% organic clothing sometimes cost twice as much as conventional clothing.
Efforts are being made at present to reduce the price of organic clothing so as to make such apparel items more accessible to the average user. Recycling is important and so is the concern for the future of the environment, but nobody can think of such generous issues when there is a big money crisis and you can’t pay for the regular necessities. Manufacturers such as Nike or Levi have already begun production of organic products, and even if the items contain a combination of conventional and organic fabric, the quality is definitely superior to plain conventional stuff.
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